Five Essential Tips for Building a Professional Photography Website
Photography

Five Essential Tips for Building a Professional Photography Website

A photographer’s online portfolio is paramount in this day and age, but you already know that. However, we are at a juncture in which the caliber of a photographer’s website can be the difference between being hired and being overlooked. Here are five essential tips for ensuring your website gives you the best possible chance of being hired. The photography online portfolio platform market has become saturated of late and it appears they are all vying for our collective attention. Companies and sites previously unrelated to online portfolios suddenly have subsidiaries which claim to be the greatest and easiest tool at a photographer’s disposal. I have used many different providers in the last five years alone, and I can say with certainty that many are nowhere near up to scratch. In fact, up until very recently, only one provider that I had found met all of my needs, that was until Format. As a full-time commercial photographer I’m acutely aware that agencies’ and brands’ first impressions are crucial and can only be made once, and it’s made in a tiny sliver of time. If you get past that particular gatekeeper, then there are myriad considerations. I will start with […]

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