How To Find The Right Investor For Your Startup
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How To Find The Right Investor For Your Startup

Pixabay Pixabay How can entrepreneurs ensure they are picking the right investors for their startup? The amount of money that can be raised may even be one of the least significant factors when picking an investor for your startup business. As I describe in my book, The Art of Startup Fundraising , your investor choices can either destroy your dreams and turn them into nightmares, or breakdown numerous barriers on your flight to your full potential. When you onboard an investor, that institution or individual becomes part of your cap table, and it’s for the long run. It is well known that divorcing your wife or husband is much easier than divorcing your investor. You need to be very careful with who you are getting into bed with. This is critical to get right, even for the smallest amounts of initial seed funding from friends and family. Those initial investors are going to have a huge impact on who you will be able to attract for additional rounds of funding, and what those terms will be. So even if it is borrowing $1,000 from a relative or classmate, make sure there is no lack of clarity on the agreement, […]

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