Focus on Business: JC Mercantile
Art Business

Focus on Business: JC Mercantile

Jason and Carma Crum stand at JC Mercantile on US 23 in Lloyd. The business has found a unique niche in the retail sector of Greenup County. Photo by Charles Romans. There is a unique store to be found in Greenup County: JC Mercantile on US 23 in Lloyd offers area residents a relaxed atmosphere and the availability of handmade items from both Brazil and over 40 local producers of everything from art to handmade furnishings. Owners Jason and Carma Crum, who are local residents themselves, said the idea for the business first came about when Jason began traveling to Brazil for his job. “On his first trip he brought me back some jewelry,” Carma Crum remembered. “Then on the second trip he brought back some leather purses for the kids.” On subsequent trips the number of items Jason Crum brought back to his family increased to include other handmade items such as bowls, furniture, and even candy and coffee. Crum said her husband traveled to Brazil several times a year and as the number of trips and items increased, even their neighbors became interested in the ‘Brazilian connection,’ and the obvious questions became how could they get some […]

OrangeniusInc Tweets