Surviving An Art Sales Slump
Art Business

Surviving An Art Sales Slump

If you’ve been in the art business for any length of time, you’ve probably experienced an art sales slump. I’m not talking about an overall drop in the market (like the one we experienced during the years following the Great Recession), nor am I talking about a general lack of exposure and sales opportunities. Those are different issues altogether. What I’m talking about is a sudden decline (or disappearance!) of sales when things had been humming along and sales had been coming at a steady pace. No matter how you try, or how hard you work, you can’t seem to get the next sale to happen. Two or three days without sales are to be expected in a gallery setting, but longer periods, especially during a busy season, are more unusual. That said, they do happen from time to time. By the simple law of averages and the random nature of business, you are unlikely to have a 100% consistent stream of customers and sales. Some days are busy, others are not. The law of averages also means that from time to time, the slow days are going to pile up together and give you the dreaded slump. During […]

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