These 7 Common Social Media Mistakes Are Costing Your Company, Big Time
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These 7 Common Social Media Mistakes Are Costing Your Company, Big Time

With 77 percent of small businesses alone now active on social media in the United States, it’s become clear that social media is now deemed a required marketing channel for companies across the board. Yet, despite the large amount of businesses now being active on social media, there still a high volume of rookie mistakes being made online — starting with a company’s social media profiles . Here are seven of the most common mistakes in branded social media profiles, and what to do instead. 1. Bad design. When it comes to businesses, with so many options available in the marketplace nowadays, consumers have the opportunity to be picky. One way customers can weed out the good from the bad is by scanning profiles — whether intentionally or subconsciously — to see whether or not you have high quality design. In 2019, having poor, pixelated design is inexcusable. It’s also a one way ticket to being thrown out in the consumer’s mind as a viable, trustworthy brand. If you don’t have the attention to detail and resources to create visually appealing cover photos, profile images, social posts and more, then why should consumers believe you won’t cut corners in […]

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